John Westwood How to write a marketing plan

define your strategy, plan effectively and reach your marketing goals

Engels | 177 pagina's | KoganPage, London | 2022

Gedrukt boek

Principles of marketing

Engels | 954 pagina's | Prentice Hall/Financial Times, Harlow [etc.] | 2005

Gedrukt boek

James P. Womack Lean thinking

banish waste and create wealth in your corporation

Expanded, updated, and more relevant than ever, this bestselling business classic by two internationally renowned management analysts describes a business system for the twenty-first century that supersedes the mass production system of Ford, the financial control system of Sloan, and the strategic system of Welch and GE. It is based on the Toyota (lean) model, which combines operational excellence with value-based strategies to produce steady growth through a wide range of economic conditions. In...

Engels | 396 pagina's | Free Press, New York, N.Y. | 2003

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Koen van Eijck Family and opportunity

a sibling analysis of the impact of family background on education, occupation, and consumption

Non-fictie

Engels | 262 pagina's | Tilburg University Press, Tilburg | 1996

Gedrukt boek

Philip Kotler | Gary Armstrong | Lloyd C. Harris | Nigel Piercy Principles of marketing

Engels | 683 pagina's | Pearson, Harlow, England | 2013

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Philip Kotler | Gary Armstrong | Veronica Wong | John Saunders Principles of marketing

Engels | 1020 pagina's | Prentice Hall/Financial Times, Harlow | 2008

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Nella Barkley The Crystal-Barkley guide to taking charge of your career

Praktische zelfhulpgids voor loopbaanplanning.

Non-fictie

Engels | 217 pagina's | Workman, New York, NY | 1996

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